I was informed today about some upcoming changes to your Prime Video experience that may affect your viewing routine. Starting January 29, limited advertisements will be introduced to Prime Video movies and TV shows.
The Shift to Limited Advertisements
In an effort to sustain our content investments and ensure a steady stream of diverse shows and movies, we’ve made the decision to include limited advertisements. Our commitment is to maintain fewer ads than traditional linear TV and other streaming services.
No Impact on Your Prime Membership
There’s no need for immediate action on your part, and the current price of your Prime membership remains unchanged. We understand the value you place on your membership and want to keep you informed about these developments.
Introducing an Ad-Free Option
For those who prefer an uninterrupted viewing experience, we’re introducing a new ad-free option for an additional $2.99 per month*. You can sign up for this option here.
Prime Benefits Remain
While these changes are on the horizon, the core benefits of your Prime membership remain intact:
- Free and Fast Shipping: Continue enjoying free Prime shipping on over 300 million items.
- Exclusive Streaming Content: Access exclusive and diverse streaming video content, including Prime Video exclusives and blockbuster movies.
- Prime Video Channels: Explore subscription channels without the need for extra apps or cable requirements.
- Shopping Benefits: Your Prime benefits for fast, free delivery and exclusive deals will continue seamlessly.
- Music, Reading, and Gaming: Ad-free listening with Amazon Music, access to books and magazines with Prime Reading, and gaming benefits with Prime Gaming persist.
What Lies Ahead?
This is a significant change, and we want to keep you informed. We also have plans to introduce additional features and programs exclusively for our Prime members in the near future. We appreciate your continued support.
Thank you for being a part of OntvToday and choosing Prime. Your understanding and feedback are invaluable as we navigate these adjustments.
*Disclaimer: Additional $2.99 per month fee applies to the ad-free option.